Freelance work where the client wanted an exploration of logo and brand design for a Smart-Home company name. They would be in charge of the installation and the selling of several products in the smart-home market (such as Alexa by Amazon or Home Pod by Apple).

The client provided a list of names and as soon as I saw Home-Run the idea for its logo design appeared in my head at first as an animation. Then I continued with some sketching for logo exploration just to make sure that the initial idea made sense on paper. After that, I proceeded to create a digital version of it and explore color variations as well as fonts that could match the style I wanted but would also match the clients.

I also developed a few sticker and clothing mockups so the client could have a better understanding of how the brand could look like when applied o everyday items.